Event planners & destination management companies have evolved every meeting, conference, gala dinner, and incentive program into unforgettable experiences, the attention to details and impeccable organization is focused on success.
The photographer documents the result: basics (venue, decoration, brief specifics…) and beyond (mood, candid portraits).
The goal is to deliver atmospheric shots: by blending into the crowd and working with a long lens, the purpose is to capture emotional moments and spontaneous toasts without intervening. That’s how a visual story is created, covering all perspectives, acting like a witness.
If somebody missed it, they’ll have a detailed coverage describing what happened, and, for all those who attend, they will love to review those moments in a memory book. And, of course, the event planner will have a record of all the hard work done months in advance.
Let’s transcend posed photos and staged smiles, because we all celebrate the natural “casual” photos.